Social media for business isn’t exactly the same as a private account. You have to nurture it and tend to it. If you do, you’ll eventually start getting the leads that you want. But if you don’t, the whole idea will be a waste of your time. Community building is what generates leads. You want…
DetailsMarketing is one of those necessary evils. Home inspection work doesn’t often appear on its own, at least not without some effort on the front end. And it can take a while for a new inspector to grow a referral base that’s dependable. You’ve got to keep your marketing plan alive and working if you…
DetailsMike Chamberlain is the owner and lead home inspector with MC2 Home Inspections. He has a background in construction and residential real estate and has nine years of experience as an inspector and business owner. We recently asked him about the challenges of running a home inspection business. Here’s wha the had to say: What…
DetailsIf you’re on the fence about whether or not to enroll with ICA School, part of your quandary probably deals with value. Is this program all that it’s cracked up to be, and will the investment be worth it? You control your success after graduation. Your training is in good hands with ICA School. But…
DetailsIf you’ve been in the home inspection industry for more than a minute, you’re well-familiar with the “visual inspection” language that’s so common. It’s in nearly every Standards of Practice, both with associations and at certain state levels. But are any inspections really visual only? And could a visual inspection ever be sufficient? Some industry…
DetailsHome inspecting work is largely the same from state to state, but licensing requirements differ. Many states require a home inspector license, but a good portion of them don’t. While that means there can be some fairly significant differences in the way that inspectors perform the job, most states seem to agree that’s not the…
DetailsYou don’t have to choose ICA School, but our training program is a smart decision. Where some programs fall short in one area or another, ours goes the extra mile at a more affordable cost. How is that possible? It’s simple. When a program is affordable, more students can enroll. We believe that a quality…
DetailsLorena Brockman is a blogger for JennsBlahBlahBlog.com and has notable know-how in blogging, marketing, business, and has been deemed “Greatest Auntie Ever” by many. To learn more about Lorena, visit her company’s blog at JennsBlahBlahBlog.com. Starting a home inspection business is exciting and challenging. How do you get customers in the door? How do you…
DetailsBy the time a home inspection happens, buyers are typically either in love with the property or at least hoping it will pass muster. The realities of what they’re about to buy can come crashing down hard if they’re not prepared for common issues that don’t necessarily mean the house is a money pit. No…
DetailsHome inspectors come from all walks of life, possess a wide range of previous experiences, and have varying opinions about why home inspecting is a great career choice. For Denver, CO’s Lee Krastberg, it was all about earning a good living while being of service to his community. You don’t need construction experience, and there’s…
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